In 2013 Caterpillar took the seemingly unprecedented step of competing with the likes of Apple and Samsung with a range of smartphones specifically designed for the construction industry. It seems it was a worthy gamble as CAT has recently announced its latest addition, the “refined” S40 rugged smartphone.
Cat 40-2-630x544If you’re in construction you want a phone that can cope with all the dirt, dust and drops on site. But when you knock off work and you’re at the bar, you want a phone that’s elegant and slimline. Until late last year, getting military-grade toughness meant most rugged phones were big and bulky. Not anymore.
To give you a bit of history, last year Caterpillar released the CAT S50, a faster, thinner and sleeker model with a larger, high-res 4.7-inch screen, a better 8MP camera and faster processor. But there was only one problem; it wasn’t as tough. The S50 model is still water proof and dust proof, but the drop resistance has fallen by 33 per cent to 1.2m.
Six months on, CAT seems to have found a way to accomplish a thinner, more slimline design without compromising on ruggedness.
INTRODUCING CAT’S THINNEST AND TOUGHEST PHONE YET
The CAT S40 is the must-have smartphone for construction workers and machinery operators. While the S40 features a slightly slower processor, the new device holds many of the S50’s advances in an even thinner body.
It has a 4.7-inch display that is the brightest of all CAT phones. It also features improved audio quality on calls and a larger battery for extended use on the jobsite. However, most remarkably of all, is that this thinner, sleeker phone can survive multiple drops to concrete from 1.8m.